BRANCHING OUT CAKES SAYS:

“If you are a small business owner with a service even remotely related to the wedding industry you will know how hard it is to be noticed. Your business can have excellent ratings, you can be the best in your field but not have the time or know how to selectively promote your business to wedding and event planners. I am an artisan baker, if it doesn’t smell fresh and have an organic origin it won’t get my attention. Learning to connect with wedding planners and to navigate social media was so overwhelming for me, always at the bottom of my to do list even though I knew I was missing out on sales. It was more than that, I was no longer appropriately represented in the higher end wedding world so the inquiries I was getting from my web site and other main stream on line searches were not the customers that I needed to stay in business. My on line presence read “small business” I needed to be seen as “exclusive”. I contacted Tamara at The Bride Worldwide, told her I realized that I was not my own customer. I needed someone who thought like a bride and could properly promote me to wedding and event planners and navigate the various media networks to get me the right kind of exposure. It was just that easy. Who knew I was one very pleasant phone conversation away from being a name brides recognized. I am very happy with the service available through The Bride Worldwide, I can’t supply you with figures representing views that ended up as wedding cakes but I can say without a doubt the small service fee has made a huge difference.”